These days, one sees quite a lot of women who probably fit into the category Yummy Mummy. Fairly young, attractive mothers of several children who wear clothes that look rather expensive.
I rather wonder if Yummy Mummies might be the sort of people that would opt for a shoes-off policy. They live very child-centred lives and tend to be very concerned about their children's health. Many of them have environmentalist leanings too. If they dont want their children to eat pesticides in their food, I would imagine they might not want pesticides walked onto their floors either.
I think the lady in the Sex and the City episode with the shoes-off rule seems like a Yummy Mummy type.
Any Yummy Mummies want to comment?